Since the birth of social media, PR nightmares are increasingly caused by highly publicized comments from dissatisfied consumers. ‘PR nightmare’ is a term used within corporations and the media to describe an embarrassing event that creates a bad reputation for a person, group, or business. Read on for information about PR nightmares and how they typically occur, and discover some general guidelines for crisis communication. However, this crisis can be avoided with a fast and appropriate response. A viral social media post can tarnish a company’s reputation for years. It sounds truly frightening, and for business owners, it can be. Used ever more frequently, the term, ‘PR nightmare’ is a perfectly fitting term for this scenario. Negative reviews can spring up at any time, taking business owners by surprise. The countless social media catastrophes that have occurred in recent years are proof of just how quickly damage can be done. If a complaint posted on a social media page is not dealt with immediately, it can cause irreparable harm to the company’s reputation in no time at all. ![]() A fast-paced climate like this can make or break a company’s reputation, so social media managers need to stay vigilant on their online platforms and be able to respond quickly to their customers. Within hours a single post can attract the attention of millions of users around the world. In the world of social media word spreads rapidly.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |